The National Trust, the country’s biggest owner of outdoor spaces, has for the first time ever teamed up with a cycling team, Shred, in a new partnership for the 2011 season.

Throughout the season Shred, a well known UK mountain biking and road racing team based in the south west of England, will wear National Trust branded cycling kit and will be working closely with the Trust at a number of biking events over the coming months.

They will become ambassadors for the Trust’s countryside work as the organisation increasingly focuses on its outdoor spaces.

Jim Pascoe from the National Trust said: “We’re gearing up for a cracking year of cycling and the new link with the Shred team reflects the importance of getting more people on their bikes.

“We manage large swathes of stunning countryside and wonderful country estates and exploring these places by bike is the ideal way to experience the great outdoors and get that bit closer to nature.”

In the south west of England the Trust is involved in the 1SW project and is in the process of creating a new mountain biking trail centre on the outskirts of Plymouth and planning another one in Cornwall.

Steve Toze, team manager for Shred, added: “Teaming up with the National Trust for the 2011 season made lots of sense as they own the land where we can do the things close to our heart - riding, surfing, walking and camping.

Via EPR Network
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