Tag Archives: Cycling

New app for motorcycle & cycling communication while on the road: RideConnected App

IRVINE, Calif., 11-Jan-2017 — /EPR SPORTS NEWS/ — Sena Technologies, Inc., the global leader in Bluetooth innovation for the motorsports, action sports and outdoor sports lifestyles, has announced today the release of the RideConnected App. The RideConnected App for motorcycle riding will connect multiple riders across the globe through their Sena Bluetooth headsets. Riders may now connect with more riders than ever before through any Sena Bluetooth headset with the RideConnected App.

The RideConnected motorcycle communication App, created for both iOS and Android phones, will be available for free in the iTunes and Google Play Stores. Not only will riders no longer be limited by range, the amount intercom connections between riders are virtually limitless when within LTE range of their mobile carrier. Compatible with all Sena Bluetooth headsets, the RideConnected App offers more freedom than ever. As long as you are connected to WiFi, or a mobile network, you may now communicate over any distance, and with multiple riders.

Set up your own personal profile and navigate through the features of the RideConnected App with ease. Simply create different teams, and invite friends to create their own profile on the App through SMS message, GPS, or by providing them with your unique four-digit code. Users may also use the existing voice prompts of their Sena Bluetooth 4.1 headsets to operate the RideConnected App.

The App will be the first of many added benefits designed for Sena users. Sena is always looking for ways to benefit its loyal community of riders, and improve upon communication and connectivity. The RideConnected App for motorcycle and cycling communication is Sena’s solution to sticky communication situations while on the road.

SOURCE: EuropaWire

Eurobike 2016: Sena debuts world’s first Bluetooth and QHD Action camera integrated cycling helmet

Bluetooth and QHD Action camera integrated cycling helmet_EPRSportNews

FRIEDRICHSHAFEN, Germany, 2016-Sep-01 — /EPR SPORTS NEWS/ — Sena Technologies, Inc., an industry leader in Bluetooth innovation for the motorsport and outdoor activities market, debuted today the world’s first Bluetooth and QHD Action camera integrated cycling helmet, exclusively to media, dealers and trade members at the 2016 Eurobike Trade Show in Friedrichshafen. Eurobike, which started in 1991, is the World’s leading trade show for the cycling industry. The show attracts 45,870 cycling enthusiasts on its public days along with 1,766 journalists from 39 different countries. The Sena booth will be located at Hall A4-807.

The Sena Smart Helmet for Cycling packs in today’s top of the line technology with the seamless functionality you need for your ride, all in a sleek and extremely lightweight design, equipped with a fully integrated Bluetooth communication system and QHD camera. Stay in touch with up to three riding companions, listen to music, monitor speed, cadence, and heart rate, while recording video all the way to the finish line.

The WiFi equipped helmet allows riders to easily capture and share both photos and videos from their adventures. The Smart Audio Mix feature gives the user the ability to record music from their smart phone, audio from the helmet’s microphone, as well as any audio from the intercom overlaid directly onto the video. Record up to 2 hours of QHD quality (1440p/30fps) video or FHD (1080p/60fps) video. The Sena Camera App will allow the user to preview video recordings and playback previously recorded videos through WiFi.

“Eurobike is a place where cycling enthusiasts come together from all over the world with one common interest, a love for cycling,” says Sena CEO, Tae Kim “It is the perfect place to unveil a revolutionary cycling innovation created with the cyclist in mind to enhance every ride from start to finish.” Cyclists will be able to enjoy their ride like never before with Sena’s new revolutionary helmet.

Eurobike opens its doors to the general public this Saturday, September 3 (9 a.m. – 6 p.m.) and Sunday, September 4 (9 a.m. – 5 p.m.) Cycling enthusiasts will get the unique opportunity to explore new products and innovations in the cycling industry. Tickets are available online at http://www.eurobike-show.com/oron-site at Messe Friedrichshafen.

SOURCE: EuropaWire

The National Trust Announces Partnership with Shred

The National Trust, the country’s biggest owner of outdoor spaces, has for the first time ever teamed up with a cycling team, Shred, in a new partnership for the 2011 season.

Throughout the season Shred, a well known UK mountain biking and road racing team based in the south west of England, will wear National Trust branded cycling kit and will be working closely with the Trust at a number of biking events over the coming months.

They will become ambassadors for the Trust’s countryside work as the organisation increasingly focuses on its outdoor spaces.

Jim Pascoe from the National Trust said: “We’re gearing up for a cracking year of cycling and the new link with the Shred team reflects the importance of getting more people on their bikes.

“We manage large swathes of stunning countryside and wonderful country estates and exploring these places by bike is the ideal way to experience the great outdoors and get that bit closer to nature.”

In the south west of England the Trust is involved in the 1SW project and is in the process of creating a new mountain biking trail centre on the outskirts of Plymouth and planning another one in Cornwall.

Steve Toze, team manager for Shred, added: “Teaming up with the National Trust for the 2011 season made lots of sense as they own the land where we can do the things close to our heart – riding, surfing, walking and camping.

Via EPR Network
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Team Saxo Bank Had Another Successful Tour De France With Fabian Cancellara

Team Saxo Bank had another successful Tour de France with Fabian Cancellara winning the opening time trial stage as well as two other stage wins, and two riders in the top five in the overall competition rankings including a second place for Andy Schleck who also won the youth competition. This led to a high increase in online mentions, specifically on micro-blogging site Twitter.

Tour De France  - Saxo Bank

Saxo Bank, the team’s main sponsor and a consistent winner of industry awards itself, launched www.saxotakingthelead.com prior to the Tour, a new and unique concept combining video, audio and text into a free website for cycling fans. The website helped accelerate Google searches to new highs for the online bank in Denmark, where the bank is headquartered and, also, in Luxembourg, the native country of the two Schleck brothers, as well as in France, Singapore, Switzerland and the United Arab Emirates.

The news reference volume also rose during the Tour’s initial weeks when Team Saxo Bank’s Olympic Time-trial champion Fabian Cancellara won the Tour’s Yellow Jersey and kept it until the seventh stage of the Tour.

Statistics show that this year’s Tour de France became a Twitter-revolution for Saxo Bank, with an increase of tweets of more than 50% compared with before the Tour. Also, according to Nielsen Company BlogPulse research, the number of blog posts mentioning Saxo Bank quadrupled during the event.

Saxo Bank’s entry into the world of sport sponsorship was confirmed in June 2008 when its joint CEOs signed an agreement with Riis Cycling A/S. The agreement meant that Saxo Bank became co-sponsor of Team CSC, in time for Team CSC Saxo Bank to participate in the 2008 Tour de France.

In July 2008, Team CSC Saxo Bank won Tour de France. Other wins in 2008 contributed to building Saxo Bank’s brand in key markets, such as France, Switzerland, Italy and Spain. On 1 January 2009, Saxo Bank became the sole main sponsor of Team Saxo Bank. The duration term of the contract is three years.

In explaining their decision to sponsor the team, Saxo Bank’s founders and co-CEOs, Kim Fournais and Lars Seier Christensen said that, in addition to being one of the world’s most popular and watched sports with an audience of billions of viewers, cycling on this level expresses the same kind of values and attitudes that Saxo Banks identifies with. “Winning and team work, is what Saxo Bank has been about from the outset. Endurance and passion are some of the other features that we have in common. We are proud that we now will have the opportunity to highlight these values and show what sports and business can do together.”

About Saxo Bank
Saxo Bank is an online trading and investment specialist, enabling clients to trade Forex, CFDs, Stocks, Futures, Options and other derivatives, as well as providing portfolio management via SaxoWebTrader and SaxoTrader, the leading online trading platforms. SaxoTrader is available directly through Saxo Bank or through one of the bank’s global partners. White Labelling is a significant business area for Saxo Bank, and involves the Bank’s online trading platform being customised and branded for other financial institutions and brokers. Saxo Bank has more than 120 White Label Partners and boasts thousands of clients in over 180 countries. Saxo Bank is headquartered in Copenhagen with offices in Australia, France, Italy, Japan, Singapore, Spain, Switzerland, UK, Czech Republic and the United Arab Emirates.

Via EPR Network

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